BACKGROUND

Ted’s Cameras is a 45 year old brand and has established itself as a expert in the camera retail field.

Balance has been working closely with Ted’s Camera’s for two years.

CLIENT NEEDS

Along with specialised campaigns for email and ambassador programs, Ted’s Camera’s required a overhaul of the current brand to create consistency in look and feel across all of their communications.

WHAT WE DO

Balance have updated the Ted’s brand across the last few years, including a complete rebuild of their website and in-store experiences.

Ted’s Cameras now have significantly improved cut through in the market, with creative executions of specific sales and catalogues throughout their retail calendar.